Monday, August 17, 2009

PETA Takes Aim and Sterotypes Many Women

PETA has a new billboard and a campaign to go with it.
Florida residents are raising eyebrows as well as anger among women and health groups.

The drawing on billboards in Jacksonville shows an obese woman with the reading,
"Save The Whales, Lose The Blubber: Go Vegetarian."
PETA stated in it's press release:
A new PETA billboard campaign that was just launched in Jacksonville reminds people who are struggling to lose weight -- and who want to have enough energy to chase a beach ball -- that going vegetarian can be an effective way to shed those extra pounds that keep them from looking good in a bikini.
Anyone wishing to achieve a hot "beach bod" is reminded that studies show that vegetarians are, on average, about 10 to 20 pounds lighter than meat-eaters.

"Trying to hide your thunder thighs and balloon belly is no day at the beach," says PETA Executive Vice President Tracy Reiman.
PETA is not new with tactics involving scantily clad-women, like this veggie dog eat-in on Capitol Hill wearing only lettuce bikinis.
When asked to comment on the charges that the ad is sexist and mocking of overweight people, Ashley Byrne, a senior campaigner for PETA stated, "Our goal is help overweight Jacksonville residents - the best way to do that is to go vegetarian. We're not trying to insult anyone. Vegetarians look and feel better than meat eaters. This is a life-saving message."
When asked specifically if the billboard shames overweight people, Byrne stated, "If the billboard is shocking, hopefully it will gets people's attention, and help them improve quality of life for themselves and their families.... it's designed to help people."
But we want to know what is PETA going to do about their fat head?