Frito-Lay (a division of PepsiCo) is making the new Strawberry Cheetos, yes, these are the same people who brought Japan Pepsi Ice Cucumber during Japan's record-breaking hot summer of 2007, and the Milk Chocolate Cheetos.
From what we hear, the "Strawberry Cheeto" is a regular Cheeto dipped in some sort kind of strawberry frosting and is "actually very good," according to some who believe cheese and strawberries are delicious together .