To us, it sounds like a clever way to get noticed on the social networks, but DiSpirito says the reason for this is to make his cookbook more relevant and become an inspiration.
He's asking for their opinions and ideas about healthty eating, like, "How important is pulled pork and chocolate chip cookies to you for inclusion in my healthy food makeover cookbook?"
He received Tweets and posts on Facebook with ideas and suggestions and a strong pro-pork sentiment.
Rocco says, "If your job is to make someone who wants to cook at home feel like they really can, then you owe it to them to figure out what they want."
The cookbook, due out March 2 and still without a title, is about healthier versions of what DiSpirito titles America's favorite "downfall dishes."
Those dishes include burgers, enchiladas, mac and cheese and fried chicken.
